EDUSPORT blogger

Can Pro-Kabaddi pick up as IPL did? Hello all!! This is Suven Jagtiani writing this article. I am a big fan of cricket and as I live in India, it's obvious that I even love the IPL. Such has been the magic of IPL ,that for some it is just a cricket match, for some it's like this:   OR.. LIKE THIS: And for some, IPL is even their bread and butter: (match-fixing) But, as the IPL was getting older and older, getting some wrinkles on it's face(allegations of match-fixing), it's small brother named the Pro kabaddi league took birth in 2014.  AND BOOOM!!  1st season Pro kabaddi league: 552 million viewers (Not a joke!) 11 huge sponsors!! 70 crores ad revenue!! All these stats are not as huge as the stats of IPL but then too for a league to generate such great numbers for the 1st season and for a sport which is not too popular at the global level is a big thing. Why this popularity? I used to ask my grand mother about how kabaddi...